Gathmo's Agency plan is paid in advance, for 6 or 12 months, and the 12-month term costs exactly ten months of the $219 (€199) monthly rate: $2,190 (€1,990) instead of $2,628 (€2,388) for two 6-month terms. That saves $438 (€398) a year and lowers the effective monthly cost you use for break-even math. Choose 12 months once you run events year-round; choose 6 months while you are still testing Agency.
Most subscription tools dangle an annual discount as a vague "save up to 20%." Gathmo's is simpler to reason about: the 12-month price is exactly ten months of the monthly rate. You pay for ten, you use twelve -- two months free. There is no fine print to decode, which makes the decision a clean arithmetic one rather than a guess.
In plain numbers: Agency is $219 (€199) a month. Six months cost $1,314 (€1,194), twelve months cost $2,190 (€1,990). There is no month-to-month billing, so the real choice is between these two terms. Put another way, the 12-month term lowers your effective monthly cost to about $183 (€166) -- the figure worth using when you calculate margins or a break-even point. Partner packs have no term at all: you pay once per pack and the credits never expire.
For a reseller, the lower effective monthly cost matters because it is your break-even denominator. On the 12-month term your effective fixed cost drops from €199 to about €166 a month, so you need slightly less resale revenue each month to cover the platform. We work through that math in how many events to break even; the short version is that the 12-month term nudges break-even down and everything above it is margin, since Gathmo takes no cut of your resale.
Twelve months is not automatically the right call, though. Choose 12 months when you are confident you will run events throughout the year -- the two free months are real money. Choose 6 months when you are still testing Agency or expect your volume to change. If your event flow is seasonal or you run only a few events a month, partner packs may suit you better than either term: you pay once per batch of 5, 10 or 25 events and never pay for a quiet month. See the full breakdown on the business pricing page.
