Guest media is unusual among service add-ons in that it scales cleanly with you -- from a solo shooter adding it to the occasional booking, to a studio running it across dozens of client events, to a larger operation with enterprise requirements. The tiers are designed to match that journey, so you pay for the capacity you actually have and move up when you grow into the next stage rather than before. Knowing the path makes it easy to start small without boxing yourself in.
The solo stage usually starts on Studio: €59/month (€590/year), 10 events a year, one custom domain and light branding. It is the low-commitment way to add guest media to your bookings, test the resale, and keep 100% of what you charge. For many solo professionals this is plenty for a year or two, and it covers the cases in our break-even guide.
The studio stage is Agency: €149/month (€1,490/year), 50 events, 5 seats, unlimited domains and full end-to-end white-label. The move from Studio to Agency is the meaningful one -- it is where guest media becomes a real, branded service line across multiple clients and a team, rather than a personal side-line. Most professionals make this jump when they outgrow 10 events a year or need complete de-branding; the trade-offs are laid out in Studio vs Agency.
The enterprise stage is for scale and stricter requirements: Enterprise at €499/month (€4,990/year) removes the event, seat and domain limits entirely and adds SSO and branded SMS. You reach for it when volume consistently exceeds 50 events a year, your team is larger than five, or corporate clients demand enterprise identity and messaging. The art of scaling is timing the moves -- not upgrading before you need the capacity, and not straining against a ceiling once you have outgrown it. The full ladder is on the pricing page.
